Your roadmap · आपका रोडमैप
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Admission & first meetingप्रवेश और पहली मुलाकातEnquire at your nearest NDSS centre, meet the teacher, fix the batch time and get your study material.
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Part 1 of the syllabusपाठ्यक्रम भाग 1Unit-wise coaching with notes and doubt classes.
Unit 1: Introduction to ResearchUnit 2: Research Design and SamplingUnit 3: Data Collection and Measurement
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Part 2 of the syllabusपाठ्यक्रम भाग 2Unit-wise coaching with notes and doubt classes.
Unit 4: Data Analysis and Hypothesis TestingUnit 5: Report Writing
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Unit tests & assignmentsयूनिट टेस्टRegular tests in the university / board pattern.
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Semester 4 exam (university / board)विश्वविद्यालय / बोर्ड परीक्षाPrevious papers and full revision before the exam.
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Online tests & resultऑनलाइन टेस्ट और रिज़ल्टTake the tests online; your marks and result show in your student login and at the centre.
सिलेबस · पाठ्यक्रम
1 subject · 5 chapters · 26 topics
01Unit 1: Introduction to Research
5 टॉपिक+
- Meaning, objectives and significance of research
- Types: basic, applied, exploratory, descriptive, causal
- Research process
- Defining the research problem
- Literature review
02Unit 2: Research Design and Sampling
5 टॉपिक+
- Research design: exploratory, descriptive, experimental
- Population, sample and sampling frame
- Probability sampling methods
- Non-probability sampling methods
- Sample size and sampling errors
03Unit 3: Data Collection and Measurement
6 टॉपिक+
- Primary and secondary data
- Observation, interview and survey methods
- Questionnaire design
- Scales of measurement: nominal, ordinal, interval, ratio
- Likert and semantic differential scales
- Reliability and validity
04Unit 4: Data Analysis and Hypothesis Testing
5 टॉपिक+
- Editing, coding and tabulation
- Hypothesis: null and alternative
- Type I and Type II errors
- t-test, chi-square test and ANOVA (introduction)
- Use of Excel / SPSS for analysis
05Unit 5: Report Writing
5 टॉपिक+
- Types and structure of a research report
- Abstract / executive summary
- Referencing styles (APA)
- Plagiarism and research ethics
- Presentation of research
About this course
आप यह कर पाएँगे
- Explain the meaning, types and process of business research
- Formulate a research problem and choose a suitable research design and sampling method
- Design a questionnaire and use measurement scales correctly
- Analyse data and test hypotheses using t, chi-square and ANOVA at an introductory level
- Write a research report with proper referencing and ethics
यह किसके लिए है
- BBA students of Semester 4 in UP state universities and affiliated colleges (Lucknow University pattern)
- Students preparing for the summer training project and final-year research work
आपको क्या चाहिए
- Business Statistics (Semester 2)
Online tests & result
Practice and unit tests online; marks and result show in your student login and at the centre.
Student login →
सवाल
Which syllabus does the course follow?
The common UP state university BBA syllabus for Research Methodology (Semester 4, Lucknow University pattern). The centre follows the student's own university syllabus (Lucknow University, MGKVP, VBSPU, CSJMU or any other) where it differs.
How are classes conducted?
Unit-wise lectures with examples from Indian business, short notes, numerical practice where needed and MCQ tests.
Will this help in my project?
Yes, the paper directly prepares students for the summer training report and the final research project.
Are previous year questions covered?
Yes, previous university questions are solved unit-wise before the semester examination.
