Agricultural Marketing, Trade and Prices

B.Sc · Semester 4 — Agricultural markets, marketing channels, price policy, agricultural trade and WTO.

6 MonthsDuration 1Subject 5Chapters OnlineTests & result

Your roadmap · आपका रोडमैप

  1. 1
    Admission & first meetingप्रवेश और पहली मुलाकात

    Enquire at your nearest NDSS centre, meet the teacher, fix the batch time and get your study material.

  2. 2
    Part 1 of the syllabusपाठ्यक्रम भाग 1

    Unit-wise coaching with notes and doubt classes.

    Unit 1: Agricultural Marketing - Concepts and FunctionsUnit 2: Market Structure, Channels and EfficiencyUnit 3: Market Institutions and Regulated Markets
  3. 3
    Part 2 of the syllabusपाठ्यक्रम भाग 2

    Unit-wise coaching with notes and doubt classes.

    Unit 4: Agricultural Prices and Price PolicyUnit 5: Agricultural Trade and WTO
  4. 4
    Unit tests & assignmentsयूनिट टेस्ट

    Regular tests in the university / board pattern.

  5. 5
    Semester 4 exam (university / board)विश्वविद्यालय / बोर्ड परीक्षा

    Previous papers and full revision before the exam.

  6. 6
    Online tests & resultऑनलाइन टेस्ट और रिज़ल्ट

    Take the tests online; your marks and result show in your student login and at the centre.

Syllabus · पाठ्यक्रम

1 subject · 5 chapters · 25 topics

01Unit 1: Agricultural Marketing - Concepts and Functions 5 topics
  1. Market and marketing: definitions
  2. Marketable and marketed surplus
  3. Marketing functions: exchange, physical and facilitating
  4. Problems of agricultural marketing in India
  5. Marketing of inputs and outputs
02Unit 2: Market Structure, Channels and Efficiency 5 topics
  1. Classification of markets
  2. Market structure: perfect competition, monopoly, oligopoly
  3. Marketing channels and intermediaries
  4. Price spread and producer's share in consumer rupee
  5. Marketing efficiency (Shepherd's and Acharya's methods)
03Unit 3: Market Institutions and Regulated Markets 5 topics
  1. Regulated markets and APMC Act
  2. Cooperative marketing and NAFED
  3. FCI, CWC and warehousing
  4. e-NAM and FPOs
  5. Futures trading and contract farming
04Unit 4: Agricultural Prices and Price Policy 5 topics
  1. Characteristics of agricultural prices
  2. Price fluctuations and cobweb model
  3. Agricultural price policy objectives
  4. CACP, MSP and procurement price
  5. Cost concepts used for MSP (A2+FL, C2)
05Unit 5: Agricultural Trade and WTO 5 topics
  1. Importance of international trade, comparative advantage
  2. India's agricultural exports and imports
  3. WTO and Agreement on Agriculture
  4. Market access, domestic support and export subsidy
  5. Amber, blue and green box; SPS and TRIPS

About this course

You will be able to

  • Explain marketing concepts, marketable and marketed surplus and marketing functions
  • Describe market structure, marketing channels, price spread and marketing efficiency
  • Explain the role of regulated markets (APMC), cooperatives, NAFED, FCI, warehousing and e-NAM
  • Explain price policy, MSP, CACP and price fluctuations (cobweb model)
  • Explain agricultural trade, WTO Agreement on Agriculture and its boxes of domestic support
  • Solve numericals on producer's share, price spread, marketing efficiency and marketable surplus

Who it is for

  • B.Sc (Hons.) Agriculture students of Semester 4 (ICAR 5th Deans' Committee syllabus)
  • Students of agriculture colleges affiliated to UP state universities and agricultural universities
  • Students preparing for ICAR-JRF (agri-business / agricultural economics), bank AFO and agriculture officer exams

What you need

  • Fundamentals of Agricultural Economics (Semester 1)
Online tests & result Practice and unit tests online; marks and result show in your student login and at the centre. Student login →

Questions

Which syllabus does this course follow?

The course follows the ICAR 5th Deans' Committee B.Sc (Hons.) Agriculture syllabus used by UP agricultural universities (CSAUAT Kanpur, ANDUAT Ayodhya, SVPUAT Meerut, BUAT Banda) and agriculture colleges of UP state universities. Where your own university syllabus differs, the centre follows your university syllabus.

Are numericals asked from marketing?

Yes. Producer's share, price spread, Shepherd's index and marketable surplus are commonly asked and are practised.

Is WTO covered in detail?

Yes. The Agreement on Agriculture with its boxes, de minimis limits and SPS measures is covered at semester level.

Do you give model papers?

Yes. Previous-year style questions and a model paper are given before the exam.

Download the syllabus (PDF)

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