Your roadmap · आपका रोडमैप
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Admission & first meetingप्रवेश और पहली मुलाकातEnquire at your nearest NDSS centre, meet the teacher, fix the batch time and get your study material.
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Part 1 of the syllabusपाठ्यक्रम भाग 1Unit-wise coaching with notes and doubt classes.
Unit 1: Introduction to Managerial EconomicsUnit 2: Demand Analysis and ForecastingUnit 3: Production and Cost Analysis
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Part 2 of the syllabusपाठ्यक्रम भाग 2Unit-wise coaching with notes and doubt classes.
Unit 4: Market Structures and PricingUnit 5: Macroeconomic Environment
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Unit tests & assignmentsयूनिट टेस्टRegular tests in the university / board pattern.
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Semester 1 exam (university / board)विश्वविद्यालय / बोर्ड परीक्षाPrevious papers and full revision before the exam.
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Online tests & resultऑनलाइन टेस्ट और रिज़ल्टTake the tests online; your marks and result show in your student login and at the centre.
सिलेबस · पाठ्यक्रम
1 subject · 5 chapters · 24 topics
01Unit 1: Introduction to Managerial Economics
5 टॉपिक+
- Nature, scope and significance
- Micro and macro economics
- Opportunity cost, incremental and marginal concepts
- Time perspective, discounting and equi-marginal principle
- Objectives of the firm
02Unit 2: Demand Analysis and Forecasting
4 टॉपिक+
- Law of demand and its determinants
- Utility and indifference curve analysis
- Price, income, cross and advertising elasticity
- डिमांड फ़ोरकास्टिंग के तरीके
03Unit 3: Production and Cost Analysis
5 टॉपिक+
- Production function and law of variable proportions
- Returns to scale and isoquants
- Cost concepts and short-run cost curves
- Long-run costs and economies of scale
- Break-even analysis
04Unit 4: Market Structures and Pricing
5 टॉपिक+
- Perfect competition
- Monopoly and price discrimination
- Monopolistic competition
- Oligopoly and kinked demand curve
- Pricing methods: cost-plus, penetration, skimming
05Unit 5: Macroeconomic Environment
5 टॉपिक+
- National income concepts and measurement
- Inflation and its control
- Business cycles
- Monetary policy and RBI tools
- Fiscal policy and balance of payments
About this course
आप यह कर पाएँगे
- Apply basic economic concepts such as opportunity cost, incremental reasoning and discounting to business decisions
- Analyse demand and calculate price, income and cross elasticities
- Explain production functions, cost behaviour and break-even analysis
- Compare market structures and choose suitable pricing strategies
- Interpret national income, inflation, business cycles and monetary and fiscal policy for business
यह किसके लिए है
- MBA students of Semester 1 (AKTU, Lucknow) in Marketing, Finance and Human Resource specialisations
- MBA / PGDM students of other universities with a similar paper in their syllabus
आपको क्या चाहिए
- Graduation in any discipline (as required for MBA admission)
Online tests & result
Practice and unit tests online; marks and result show in your student login and at the centre.
Student login →
सवाल
Which syllabus does the Managerial Economics course follow?
The AKTU (Dr. A.P.J. Abdul Kalam Technical University) MBA syllabus for Managerial Economics, unit by unit. The centre follows the student's own university syllabus where it differs.
Will previous year university questions be covered?
Yes, each unit ends with practice on the type of short and long questions asked in AKTU end-semester exams, plus MCQ tests.
Is a lot of maths needed?
Only basic algebra and simple graphs; every numerical type is solved step by step.