Your roadmap · आपका रोडमैप
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Admission & first meetingप्रवेश और पहली मुलाकातEnquire at your nearest NDSS centre, meet the teacher, fix the batch time and get your study material.
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Part 1 of the syllabusपाठ्यक्रम भाग 1Unit-wise coaching with notes and doubt classes.
Unit 1: Introduction to Behavioural FinanceUnit 2: Prospect Theory & Mental AccountingUnit 3: Heuristics & Cognitive Biases
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Part 2 of the syllabusपाठ्यक्रम भाग 2Unit-wise coaching with notes and doubt classes.
Unit 4: Emotional & Social BiasesUnit 5: Market Anomalies & Applications
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Unit tests & assignmentsयूनिट टेस्टRegular tests in the university / board pattern.
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Semester 4 exam (university / board)विश्वविद्यालय / बोर्ड परीक्षाPrevious papers and full revision before the exam.
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Online tests & resultऑनलाइन टेस्ट और रिज़ल्टTake the tests online; your marks and result show in your student login and at the centre.
Syllabus · पाठ्यक्रम
1 subject · 5 chapters · 25 topics
01Unit 1: Introduction to Behavioural Finance
4 topics+
- Traditional finance: rational investor and efficient markets
- Meaning and scope of behavioural finance
- Bounded rationality (Herbert Simon)
- Expected utility theory and its limits
02Unit 2: Prospect Theory & Mental Accounting
4 topics+
- Prospect theory (Kahneman and Tversky)
- Value function and loss aversion
- Framing effect
- Mental accounting (Richard Thaler)
03Unit 3: Heuristics & Cognitive Biases
6 topics+
- Representativeness
- Availability
- Anchoring and adjustment
- Overconfidence and illusion of control
- Confirmation and hindsight bias
- Familiarity and home bias
04Unit 4: Emotional & Social Biases
5 topics+
- Herding behaviour
- Regret aversion
- Disposition effect
- Endowment effect and status quo bias
- Self-control bias
05Unit 5: Market Anomalies & Applications
6 topics+
- Calendar anomalies: January and weekend effects
- Momentum and reversal
- Bubbles and crashes
- Limits to arbitrage and noise traders
- Nudges and behavioural corporate finance
- Debiasing investors
About this course
You will be able to
- Contrast traditional finance assumptions with behavioural finance
- Explain prospect theory, loss aversion, framing and mental accounting
- Identify heuristics and cognitive biases such as anchoring, availability, representativeness and overconfidence
- Explain emotional and social biases: herding, regret aversion, disposition and endowment effects
- Discuss market anomalies, bubbles and limits to arbitrage
- Apply behavioural insights to investment advice and corporate decisions
Who it is for
- MBA students of Semester 4 (AKTU) - Finance specialisation
- Students aiming at wealth management, financial advisory and investment roles
What you need
- Investment Analysis & Portfolio Management (Semester 3) completed
- Interest in investor psychology
Online tests & result
Practice and unit tests online; marks and result show in your student login and at the centre.
Student login →
Questions
Which syllabus is followed?
The AKTU (Dr. A.P.J. Abdul Kalam Technical University, Lucknow) MBA syllabus of Behavioural Finance (Semester 4). If your own university's syllabus differs, the centre follows your university syllabus and units.
Is this subject mostly theory?
It is concept-based, but every bias is explained with real investor and market examples and short case questions.
How will I be tested?
Unit-wise MCQ tests and a final paper at semester level, plus practice on short and long answer questions from previous university papers.
