Research Project (MBA)

An independent research project or dissertation on a management problem in the specialisation, with viva.

6 MonthsDuration 5Chapters20Topics

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Syllabus · पाठ्यक्रम

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01Milestone 1: Topic Selection 3 topics

Choosing a topic in the specialisation
Checking the availability of data and respondents
Discussion and approval by the faculty guide

02Milestone 2: Literature Review & Synopsis 5 topics

Searching journals, reports and theses (Google Scholar, Shodhganga)
Summarising at least 15-20 studies and finding the research gap
Objectives and hypotheses
Research design, sampling and tools
Synopsis submission and approval

03Milestone 3: Data Collection & Analysis 5 topics

Questionnaire design and pilot test
Collecting responses / financial data
Reliability test (Cronbach's alpha)
Analysis: descriptive statistics, t-test, ANOVA, chi-square, correlation, regression
Interpreting results and testing hypotheses

04Milestone 4: Dissertation Writing 4 topics

Chapter plan: introduction, review, methodology, analysis, findings, conclusion
Limitations and scope for future research
APA referencing and plagiarism check
Binding and submission

05Milestone 5: Presentation & Viva 3 topics

Preparing the presentation
Mock viva on methodology and results
Final viva-voce

About

You will be able to

Identify a researchable management problem in the specialisation (marketing, finance or HR)
Write a synopsis with literature review, objectives, hypotheses and methodology
Collect primary / secondary data and analyse it with suitable statistical tools
Write the dissertation in the AKTU format with proper citations
Defend the research in the final presentation and viva

Who it is for

MBA students of Semester 4 (AKTU) - Finance, Human Resource, Marketing specialisations
Students who need guidance with the dissertation, data analysis and viva

What you need

Business Research Methods (Semester 2) completed
Laptop with MS Excel; SPSS if available

Questions

Which syllabus is followed?

The AKTU (Dr. A.P.J. Abdul Kalam Technical University, Lucknow) MBA syllabus of Research Project (Semester 4). If your own university's syllabus differs, the centre follows your university syllabus and units.

How is the research project different from the summer internship project?

The summer project is based on training in an organisation; the research project is an independent study with hypotheses and statistical testing done in the final semester.

Will the centre do the project for me?

No. The trainer guides you at every milestone; the work, report and viva answers must be your own.