Your roadmap · आपका रोडमैप
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Admission & first meetingप्रवेश और पहली मुलाकातEnquire at your nearest NDSS centre, meet the teacher, fix the batch time and get your study material.
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Part 1 of the syllabusपाठ्यक्रम भाग 1Unit-wise coaching with notes and doubt classes.
Unit 1: Basics of CommunicationUnit 2: Barriers and Non-verbal CommunicationUnit 3: Business Letters
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Part 2 of the syllabusपाठ्यक्रम भाग 2Unit-wise coaching with notes and doubt classes.
Unit 4: Office Communication and ReportsUnit 5: Oral and Employment Communication
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Unit tests & assignmentsयूनिट टेस्टRegular tests in the university / board pattern.
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Semester 1 exam (university / board)विश्वविद्यालय / बोर्ड परीक्षाPrevious papers and full revision before the exam.
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Online tests & resultऑनलाइन टेस्ट और रिज़ल्टTake the tests online; your marks and result show in your student login and at the centre.
Syllabus · पाठ्यक्रम
1 subject · 5 chapters · 24 topics
01Unit 1: Basics of Communication
5 topics+
- Meaning, nature and importance of communication
- Communication process and models (Shannon-Weaver)
- Formal and informal communication; grapevine
- Downward, upward, horizontal and diagonal flow
- Communication networks
02Unit 2: Barriers and Non-verbal Communication
4 topics+
- Semantic, physical, psychological and organisational barriers
- Overcoming barriers and effective listening
- Kinesics, proxemics, paralanguage, chronemics and haptics
- Cross-cultural communication
03Unit 3: Business Letters
5 topics+
- 7 Cs of effective communication
- Layout and parts of a business letter
- Enquiry, quotation, order and complaint letters
- Sales letters and the AIDA formula
- Collection and circular letters
04Unit 4: Office Communication and Reports
5 topics+
- Memo, notice and circular
- Agenda and minutes of meetings
- Types of reports
- Structure and writing of a business report
- Press release (introduction)
05Unit 5: Oral and Employment Communication
5 topics+
- Presentation skills and visual aids
- Group discussion
- Types of interviews and preparation
- Resume and cover letter
- Email and telephone etiquette
About this course
You will be able to
- Explain the communication process, its types and networks in an organisation
- Identify barriers to communication and use non-verbal cues effectively
- Draft business letters (enquiry, order, complaint, sales, collection) using the 7 Cs
- Write memos, circulars, notices, agenda, minutes and business reports
- Prepare and deliver presentations and take part in group discussions and interviews
- Prepare a resume and cover letter and follow email etiquette
Who it is for
- BBA students of Semester 1 in UP state universities and affiliated colleges (Lucknow University pattern)
- Students who want to improve spoken and written English for business
What you need
- 10+2 in any stream
- Basic reading and writing ability in English
Online tests & result
Practice and unit tests online; marks and result show in your student login and at the centre.
Student login →
Questions
Which syllabus does the course follow?
The common UP state university BBA syllabus for Business Communication (Semester 1, Lucknow University pattern). The centre follows the student's own university syllabus (Lucknow University, MGKVP, VBSPU, CSJMU or any other) where it differs.
How are classes conducted?
Unit-wise lectures with examples from Indian business, short notes, numerical practice where needed and MCQ tests.
Is spoken English practice included?
Yes, presentations, mock group discussions and mock interviews are held along with written practice.
Are previous year questions covered?
Yes, previous university questions are solved unit-wise before the semester examination.